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Posts Tagged ‘Search Engine’

Using your Blog for Fast Se Rankings

If you run a site and are looking to get it listed quickly on search engines, there really is no easier and quicker way than to also put a blog on the site. It is a known fact that search engine spiders from sites like Google and Altavista list new blogs much faster than they list new sites. However, it’s not as simple as just creating a blog and letting it sit there. You have to also use tactics like pinging, linking and the use of keywords. We’ll go over each so that you are able to effectively use your blog for a quick site listing. We’ll also briefly go over how to host your own blog on your site.

So how do I host my own blog, anyway?

The easiest way to do this is to install and run a blogging software from another company on your web site’s server. One such software that is popular is WordPress. It’s fairly easy to install and works pretty good on your site. Other blogging software options include:

Apache Roller

Blosxom

Geeklog

Textpattern

LifeType

Whatever one you choose, be sure to follow the instructions provided by the company so that the installation goes smoothly.

Where should I put my blog on my site?

Most people who host their blog to help their site get listed quickly don’t put the blog on the main page of the site, because the site isn’t all about the blog. Instead they put it in its own folder at mysite.com/blog/. But you can really put your blog anywhere on your site, so it’s your call.

What is pinging?

It’s a question that many ask, so don’t feel silly if you don’t know what pinging is. Pinging is essentially a tracking program installed on your blog that will notify the site which it is from whenever your blog is updated. Search engine spiders usually visit newly pinged sites most often, which is why pinging is such a crucial part of the equation to get your site listed quickly. Sites that are newly “pinged” will be visited by search engine spiders. A visit from the spider equals a listing on the search engine.

How do I get pinging on my blog?

You’ll have to register with a site that offers weblog pinging. The most popular pinging program around is weblogs.com. Other programs offered include Yahoo’s Blo.gs, BlogRolling, and Technorati. Once you’ve decided on a pinging service, you’ll have to follow the instructions to install it on your blog. When you’ve done that, your blog will start getting pinged and visited by search engine spiders.

What is linking?

Linking is basically having another blog or site link to your blog. When search engine spiders visit that site and see a link to your site, they’ll visit your site. Linking is effective both for sites with blogs and those without it.

How do I get linking?

You get it by visiting sites/blogs that are relevant to what your site is about. Then you contact the owners of those sites/blogs, asking them to post a link to your site on their site. In return, you will probably have to link to their site on your site. That way, both of you are able to benefit from the linking.

Why is the use of keywords important to my blog?

Spiders love to visit sites with a good amount of keywords. People who read your site won’t mind the use of keywords if they are lightly spread throughout the content of your pages. The key to this is to make a list of keywords relevant to your blog posting and then to try to use those keywords throughout your content. It is important to make sure, however, not to overuse keywords. Spiders have been trained to ignore sites with excessive amounts of keywords, so if you use a whole lot of keywords in the hopes of getting spiders to visit your site, it’s not going to do you any good. Generally speaking, using between 2-6 keywords per 200 word piece of content is a good ratio. It’s pleasing to both readers and search engine spiders.

That’s really all there is to it. Apply the above techniques to your blog and you will net your site a quick search engine listing.

There is no quicker way to get your site listed than to use a blog. So install a blog on your site today and you’ll be listed sooner than you could have imagined!

Advantages of Hosting a Blog on Your Own Website

The real benefit of hosting a blog and maintaining it has been a quick way to spread your business across the internet audiences. It has been proved by the search engine marketing specialists and bloggers in the past few years that a blog can benefits your website or business in very effective ways.
When you decide to host a blog on your website, the first question that comes up is where to setup a blog on your own website or separately. Each one has its own advantages that will help your website.
Where to Host Your Blog on Own Website or Separately?
There are two ways you can host your blog, either by creating an account on the blog platforms like Blogger or WordPress or simply installing your own blog software on your own website. Hosting a blog as a sub-domain of your own website looks like a professional approach and often preferred by those who want to boost their website ranking on search engines using blog as a tool.
Search engine ranking benefits
Setting up the blog in as a sub-domain on your existing website also benefits to your websites search engine ranking. Any new content that is added to your blog will be treated as new content part of your main website. Every new blog posts that you create are easily and quickly indexed than regular web pages. It thus helps promote better indexing and visibility of your main website, if the blog is hosted on the same domain name.
Backlinks benefits
If you spend some time and efforts on writing quality contents on your blog, you can easily attract the quality backlinks using those articles. If you host your blog on your main domain then all back-links will benefit your main domain. If your blog is on an external domain then back-links will not be directly passed on to your main website. However, you will still get the benefits if you are able to pull the PR and links from your separately hosted blog to your main website by cross linking. But, in order to get benefits via cross linking from your externally hosted blog it will need to be successful.
Brand targeting for business owners
Some business company’s or website owners can choose to start a blog on a completely new domain name. This can help if you wish to differentiate between the branding of your website and that of your blog. If the blog you are setting up is not directly related to the content on your main website, then you may not wish to combine the two on the same domain name.
If you wish to target on enforcing a collective brand for your company rather than creating a new brand for your blog, installing a blog as a part of your main website will help. If a blog is installed in a sub folder of your existing website, the blog URL will include your primary domain name in the address bar and appear as a cohesive entity.
Technical resources
If you are setting up a blog on your main website or domain name, you will require a certain level of technical skills in order to install the blog and add the database. If you are starting a blog using one of the free blog platforms then no software installation is required and a blog can be set up in a few easy steps.
Cost benefits
Another common reason for setting up an external blog outside of your main company website is the possibility for using one of the many available free online blog hosting services such as Blogger or Word Press. Most leading social networking websites such as Facebook also allow users to set up their own blog using their website platform. These services are usually free whereas setting up a blog on your main website or private domain name will require web hosting space and technical infrastructure.
So, decide your own where to host your blog, if it’s similar to your website and hosting it to boost your search engine rankings then definitely host it as a sub-domain of your own website.

blog software



This article will cover one of the unique methods of getting traffic to a blog that doesn’t work for regular sites. Remember that every blog is a web-site, but not every web-site is a blog. My top methods of getting traffic to a web-site are still my top methods of getting traffic to a blog. Those include: article marketing, link building and content creation/ranking factors.

But blogs are a special breed of web-site. There are additional methods of getting new visitors to your blog that are very effective. The first one I played with was linking to others. For your blog marketing efforts to work, you must understand that bloggers are part of a community. Those of us old-timers on the ‘net remember when the entire ‘net was a small, close-knit community… when it was OK to send an email telling others in your topic area that you just set up a site and would like a link on their site.

That isn’t what I’m suggesting with the blog community. The days of sending even a personal email to someone you haven’t met are nearly over. The spam problem has made that more and more difficult. However, it is still OK and still rather expected that you introduce yourself when you come into a community. It is also a good idea to let your new community know that you are a friendly guy and are willing to help out in the community.

This post will tell about one way to do that when you enter the blogosphere. First, you should find your neighbors. The Alexa toolbar is going to help you find out who the leaders are in your new community. Start by searching for “______ blog” on Google, Yahoo or your favorite search engine. Fill in the blank with the topic of your blog. Take a look at the blogs you see.

Do you like them? Good; these are leaders in your new community. Link to them in your blog roll. Read them daily to find out what is going on in your community. Do you not like them? No problem. Don’t link to them then. Don’t read them. Don’t introduce your visitors to them. It isn’t required that you like everyone in your new community, but you do want to be a part of the community you now live in…

Now as you read those blogs daily, notice their blog rolls (links they have to other blogs in your community). Go visit them. This is where the Alexa toolbar comes in. You will find some new leaders (those with blogs showing less than 100,000 on your Alexa toolbar). Check out their blog and if you like it… add it to your own blog roll.

I recently moved to a town of about 300 way up in the top of the Utah mountains. It was a new community. I had never lived in a rural area before, so it was critical for me to go through this exact same exercise as I became a part of my new community up here in the mountains. Sure; it didn’t involve Alexa or linking to others… but the concept is the same. When you enter a community and want to be a part of that community, get out there and get to know people. This is one way to do that in the blogging community.

I now have a hundred or so links from those in the blogging community after just a couple of months. From those links, I have over 600 daily visits and over 100 loyal readers who come to read my blog almost every day.

Did I ask for any of those links? Nope. Just like they didn’t ask me for the links I gave them. Do I have 100 outbound links? Nope. A lot of those links came in without me linking to them. As I get the chance, I go and check out their blog and if I like it… I give them a link. If I don’t like that blog for whatever reason; I don’t include it in my blog roll. It’s not always a tit for tat link exchange.

Some of you may be confused at this point about how my outbound links became inbound links without any other action. You may be confused about why I called this article “Getting Blog Visitors” when I have only talked about how to send my visitors to others by linking to them. OK; let me go into why this uniquely works very well on blogs, but not on other web-sites.

First, of all… I use Wordpress. It is the fastest growing blogging software out there. I’m not sure of the features of other blogging software, but I know the follow applies to Wordpress. When I log in to my control panel to write a blog post, I am given a page that shows a number of blog stats. One of the most prominent parts of those stats is the number of inbound links… AND a list of those who recently linked to me.

When you see that a blog called “Mattress Cleaners” just linked to you… can you ignore that? I can’t. I’m immediately distracted… and what do I do? I click on it. I go and check out that Mattress Cleaner blog. They just got another reader (at least for that day). If they were a quality blog that was actually relevant to the blog community of my own blog (and they aren’t)… they would get a link in my blog roll so that I could check them out periodically.

The same thing is possible with non-blog web-sites. When you link to a site and send them traffic, that shows up in their referrer logs. However, a lot of webmasters don’t look at their logs or stats. Those who do may use stat software that doesn’t even show referrers. They may only focus on traffic and not where it comes from.

However, most bloggers DO see when someone links to them. It is right in their face when they login to make a new post. All you need to do to let someone know that you have moved into their blog community is to link to them. BTW, it not only introduces you… it lets them know that you are friendly and you like their part of the blog community you just entered. Don’t be surprised when they link back or even write a post about your blog.

It’s that simple.



http://www.google.com

blog software



There are various blog software you can leverage to write blogs, and one of them is remotely hosted blogging software.

The most famous remotely hosted blogging software should be Blogger.com, or MySpace.com. They provide you with a blog platform including blog software, and the hosting. In order to start blogging, you will only need to open an account with them, and everything will be setup automatically in minutes. And usually, you can get all those as free.

Although this type of blogging system will give you a very easy and low-cost startup, there are some cons. of it as well, such as:

The system is less configurable

Most of them are very limited in terms of features and it’s very hard to design a professional bog template with the functional they provide. You will see that almost all the blogs hosted by them looks close.

URL to Your Blog is Generic

The URL to your blog is either a sub-domain of the site or an inner link of them. You will not have your very own Blog URL. When it comes to a time that you plan to host the blog by yourselves as the growth of it, for more details visit to www.page-brand-generator.com then there are 2 big issues you have to face:

It’s hard to migrate the content of the existing blog to the new blog platform since the technology used is not open.

All your SEO marketing (or blog promotion) effort will be wasted. Search engine only recognizes the URL, and all your marketing effort are on your old URL, which cannot to go with your new blog. In the other word, for more details visit to www.viral-toolbar-builder.com you have to rebuild your blog brand online. This will be the biggest lost when you shift from remotely hosted blogging to self hosted blogging. Rebuilding a successful blog really takes time.

Less control

This means a lot. You cannot fix the bug of the system if there any. There is no guarantee on the reliability of the system since it’s free (you are somewhat at the mercy of their platform in terms of whether their blog is working or not). If they plan to close their blogging service, then your blog will be gone.

Remotely hosted blogging software really simply the process to start a blog, but considering the cons of it, personally, I would only recommend it to some personal blog or family blog. For business blog, it would be good to host the blog by yourself.



http://www.google.com

blog software



Whenever you post a new blog, it is full of fresh ideas and information. In order to get high rankings in search engines, the contents of your blog should always be fresh and so you need to update often. How can you optimize the blog contents and get high rankings?

You can do this by putting the right key-phrase or keyword in your blog’s title and scatter them all throughout the blog post or visit www.the20seotools.com you mustn’t forget about internal linking as well because this plays an important role in the rankings. These things can attract more readers and subscribers and the coolest thing about it is that it won at cost you anything.

Optimizing your blogs is just like optimizing a certain website; the techniques used are all the same. There is another thing that you shouldn’t forget. Your main site must be linked with your key-phrase or keyword. You can boost your page rank or PR by posting many interesting blogs especially for theme-based sites. This is the surface of SEO blogging software.

In choosing SEO blogging software, there are some things that you need to check:

The first is to check the Meta data. As mentioned earlier, you must choose appropriate key-phrase or keywords. By doing so, you can attract more traffic. Meta data will be converted into tags. Separate pages are created by ping services for every tag. The pages are indexed by the major search engines and your blog posts will be published on the search engine’s page under the tag examples.

Another is the sexy URLs. The URL of the blog posts should contain the essential keywords this is the meaning of sexy URLs. Your post’s title will be added automatically to the URL. By simply using the keywords in your post’s title, it can find its way to the URL.

Successful blogs will often receive comments and some may contain URLs in them. The SEO blogging software can decide whether your linking power is leaked to the comments. Tags will be placed on every comment whether do follow.

SEO blogging software is sometimes integrated to the blog platforms. Google sitemaps are also important and if you do it automatically, it’s really great.

So there you have it; these are the things that you need to look into when choosing your SEO blogging software you can log on www.seo-prediction.com if you want to become a successful blogger, you need to give importance to the contents of your blog posts. By using SEO blogging software, you can also optimize your rankings in search engines.

If yours a new blogger, you should look for the right SEO blogging software in the market. There is much blogging software that you can choose from and so you must be able to choose the right one for your blog posts. Now, you can look forward to a successful blogging career.



http://www.keyword-swipe.com

http://www.sitemap-makers.com



http://www.google.com